Lucid Group, Inc. (NASDAQ: LCID), a pioneer in the field of luxury electric vehicles, has officially opened its new Lucid Studio in Zurich. Located on Löwenstrasse in the city center, the California-based company is expanding its presence in Switzerland, highlighting the importance of the local market for the brand.
After introducing its cars through temporary pop-up spaces in Zurich, Lucid now operates a permanent showroom where visitors can experience its award-winning EVs up close – from their innovative design to the cutting-edge technologies developed in Silicon Valley.
Spotlight on Lucid Gravity & Lucid Air
The highlight of the Zurich Studio opening is the debut of the new Lucid Gravity, a fully electric premium SUV offering seating for up to seven passengers. The model combines spaciousness, driving dynamics, and efficiency, making it the ideal choice for families and drivers who want to blend luxury with sustainability.
Also featured at the new location is the acclaimed Lucid Air lineup, recognized worldwide for its unique balance of long range, outstanding performance, and sustainable technology.
Statement from Lucid Europe
“We are thrilled to showcase our vehicles at the new Lucid Studio in Zurich. With models like the Lucid Air and the all-new Lucid Gravity, we merge innovation and comfort with ecological responsibility. The Studio demonstrates how seamlessly our cars fit into a city like Zurich – for everyday use as well as longer journeys.”
— Lawrence Hamilton, President Europe, Lucid Motors
Visit the Lucid Studio Zurich
The new Lucid Studio Zurich invites visitors to discover the future of premium electric mobility and explore the latest models in person.
Find more information on the official website: lucidmotors.com/de-ch
