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Aston Martin Appointed Official Car Partner of White Turf 2026

by admin
3. Februar 2026
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The British luxury sports car brand Aston Martin has been named the new official Car Partner of White Turf 2026. As part of this iconic winter event on the frozen Lake St. Moritz, Aston Martin will provide the official pace and escort vehicle on the lake. In addition, the brand will present a harness race as title sponsor at each race weekend.

Aston Martin and White Turf share a long-standing tradition rooted in heritage, excellence, and performance. Founded in 1913 by Lionel Martin and Robert Bamford, Aston Martin is today a globally renowned luxury automotive brand. Headquartered in Gaydon, England, the company designs, manufactures, and exports high-performance vehicles sold in more than 50 countries worldwide. The brand stands for style, luxury, performance, and exclusivity.

Thomas Walther, President of White Turf, welcomes the new partnership:

“Elegant design, powerful engines, and a unique blend of craftsmanship and performance – our new Car Partner could not be a better fit.”

Andreas Bareis, Regional President Aston Martin Europe, adds:

“White Turf offers Aston Martin a truly unique stage, combining sporting performance with the elegance of a sophisticated audience and an extraordinary setting. Switzerland remains one of our most important markets, and Aston Martin’s presence at this iconic event underlines the close connection we share with the country, its heritage, and its passionate automotive community. The Aston Martin DBX S, with its exceptional power, dynamic performance, and beautiful design, will fit perfectly into this environment. It reflects the strength, precision, and athleticism of the thoroughbred horses competing on the famous frozen lake.”

White Turf Racing Days 2026

As previously announced, the White Turf Racing Days will take place on 8, 15, and 22 February 2026. Highlights include spectacular harness races, thrilling flat races, and the world-famous skikjöring – a discipline unique to White Turf. Visitors can also enjoy the popular tent village, offering a wide range of gastronomic concepts and an attractive supporting programme.

White Turf Family Days

The White Turf Family Days will once again be held on Saturdays, on 14 and 21 February 2026, with an additional Opening Day for the whole family on 7 February 2026. The programme features popular pony races, ridden UBS Kids Skikjöring races over 800 metres, and the much-loved “Skikjöring Taxi Rides” for children aged five and over. Admission to all White Turf Family Days is free of charge, making White Turf a truly inclusive winter experience for all generations.

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Tags: Aston MartinAston Martin DBX Sautomotive communityBritish car brandelegancefamily eventflat racingfrozen lake racingharness racingheritagehorse racing on iceiconic winter sports eventkids skikjöringluxury lifestyle eventluxury sports carsofficial car partnerperformancepremium sponsorshipskikjöringSt. MoritzSt. Moritz tent villageWhite Turf 2026White Turf Family DaysWhite Turf Racing Dayswinter event Switzerland
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